Breitling’s 140th Anniversary Watch Exhibition In Melbourne And Sydney Is A Must-Visit

A celebration of 140-years of watchmaking.

Breitling watches, books in exhibition.
  • Vintage collection of Breitling timepieces visiting Sydney & Melbourne
  • Breitling is celebrating 140 years of watchmaking.
  • Rare pieces from the collection include Navitimer, Super Ocean Heritage, and Chronomat.
  • Breitling’s 140th-Anniversaty Exhibition is on until 21 October 2024.

Breitling is celebrating its 140th anniversary with a special heritage exhibition in Melbourne and Sydney over the next few weeks. This exclusive event offers visitors a unique opportunity to explore the rich history of Breitling’s iconic timepieces through a limited-time vintage collection display.

Large cases of Breitling’s most-renowned collections arrived from Taipei City last week, as the Swiss luxury watch brand welcomes Australia’s many watch enthusiasts to Breitling’s unique exhibition to get a rare hands-on with pieces from the Navitimer, Super Ocean Heritage, and Chronomat series.

These watches are a true reflection of a watchmaker at the peak of its powers; a collection of firsts that represent the evolution of Breitling’s technical craftsmanship and design innovation over the past century.

Breitling watches displayed in Sydney.
Watch fans will have the chance to get a hands-on with the new collections. Image: Breitling

As guests explore the space, they will gain insight into the artistry and precision that have defined Breitling’s place in horology history.

From the esteemed Chronomat collection, first launched in 1983, to the spectacular Premier 140th Anniversary edition in 18-carat red gold (limited to just 140 pieces worldwide), watch fans will have the chance to admire some of Breitling’s most-rare timepieces on full display, delving into the rich stories of their creation.

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Breitling’s 140-year journey is highlighted by its industry-first innovations and timeless contributions to the world of watchmaking. Guests will have the chance to interact with brand ambassadors and horological experts, connecting over a shared love for the prestigious brand and learning more about each collection.

Breitling store: industrial, contemporary decor.
Breitling’s 140th Anniversary exhibition is open in Sydney and Melbourne until the 16 October. Image: Breitling

For a limited time, an ultra-rare Breitling model featuring a square dial, adorned with diamonds is on full display in the Sydney boutique. Legend has it that this remarkable piece was hidden away in a Breitling storage unit for decades, without any paperwork or identifiable features. Over the years, its true origins emerged: it is a one-of-a-kind gift created by Willy Breitling and given to his wife in the early 20th century.

Whether you are a dedicated watch collector or a fan of luxury timepieces, the Breitling 140th anniversary exhibition takes visitors on a journey through the brand’s significant milestones and achievements of ‘firsts’ offering a closer look at how each watch has shaped Breitling’s enduring legacy. It’s certainly not one to be missed.

The Breitling Heritage Time Capsule exhibition will take place on the following dates.

Breitling Boutique Sydney
September 25th – October 6th

Breitling Boutique Melbourne
October 9th – October 21st

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